Digital Marketing VS Offline Marketing

Digital Marketing is more cost-efficient than Offline Marketing as it has higher visibility and broader approach.
Offline Marketing leaves a longer impact on the minds of the customers.
Many people still rely on old school sources and offline marketing helps to reach out to them.

Digital Marketing connects to larger number of target audience at lesser time.

Digital Marketing has taken a share of Offline Marketing, but can never substitute it.
Offline Marketing cannot be ignored, as many anti-digital customers will be lost by the businesses, due to lack of consumer awareness.
Digital and Offline Marketing, both are essentially required by every business concern to succeed.